The Zen of Complete Indifference

Have you ever tried to think of something you're completely indifferent to? Not something that you have an equal strength of positive and negative associations with: I mean something where you think of it and absolutely no emotional connotations come to mind. It's surprisingly hard — even the most mundane objects are either vaguely sympathetic or ever so slightly irritating. Finding a pure indifferent entity is like isolating a noble gas.

I feel this way about Major League Soccer.